Tanissh
Co-Founder
About Strategi — Est. 2026
We don't just do AI visibility. We measure it.
The advisory — and the measurement layer — for AI discovery. We make the right businesses get recommended by AI, and we built the instruments to prove it.
What we are
Not an agency. A category — and the company measuring it.
Discovery used to mean a list of links you chose from. That is collapsing. AI returns one answer — maybe two or three names. The user never sees a link. They hear a name, and act on it.
Strategi exists for that world. Not an SEO firm with a new acronym, not a GEO agency reselling the keyword playbook. We make businesses visible to AI — and we built the layer that measures it.
“The company that owns the measurement becomes more valuable than the company selling the service.”
Manifesto
SEO and GEO are not the same sport.
01SEO optimized pages.GEO optimizes answers.
02SEO chased rankings.GEO earns recommendations.
03SEO was about clicks.GEO is about trust.
04SEO put you on a list.GEO puts you in the answer.
05SEO measured traffic.GEO measures inclusion.
06Search showed ten options.AI returns one recommendation.
Visibility is no longer about being found. It is about being chosen.
The founders
Meet the founders.
Adnan
Co-Founder
Founded 2026 · Building the measurement layer for AI discovery
The measurement layer
Most agencies sell optimization. We publish the measurement.
Open instruments — client or not — that make the recommendation economy legible.
Public leaderboard
Who Owns AI?
Which businesses AI recommends first, ranked by category. The scoreboard for the recommendation economy.
LiveInteractive demo
The AI Answer Demo
Ask a real buying question and watch what ChatGPT, Gemini, and Perplexity return — and who gets left out of the answer.
LiveInteractive model
GEO ROI Calculator
Estimate the AI-referral opportunity your business is leaving on the table while it stays out of the answer.
LiveQuarterly report
AI Visibility Index
A standing index of which categories — and which kinds of companies — AI recommends most. Backlinks, mentions, authority.
In developmentWeekly briefing
State of AI Discovery
Not SEO news. Not AI news. One question, every week: which brands are winning AI recommendations, and why.
SubscribeOpen resource
The Prompt Library
The real questions buyers ask AI, by industry. See exactly where discovery now happens — and what you are being measured against.
In developmentRecommended by AI™
A verifiable trust mark for the businesses that earn the answer — Recommended by AI, audited by Strategi. The badge does not matter. The signal it spreads does.
The metric
We report prompts, not rankings.
One number you can feel: of the questions buyers ask AI in your category, how many return your name? That is prompt coverage.
Before Strategi
2/50
category prompts returning your business
After Strategi
18/50
category prompts returning your business
Illustrative sample · not measured client data
Q & A
About Strategi.
What does Strategi do?
Strategi makes the right businesses get recommended by artificial intelligence. When someone asks ChatGPT, Gemini, Perplexity, or Claude for a recommendation in your category, you are either in the answer or you are not. We engineer the entity clarity, machine-readable structure, and authority signals that put established businesses in that answer — and we measure it.
Is Strategi an SEO or GEO agency?
Neither, in the conventional sense. Most GEO agencies are former SEO firms selling the same keyword playbook under a new acronym. Strategi is a strategic advisory built natively around AI Presence, and increasingly the measurement layer for the whole category. We do not chase rankings. We earn recommendations and track them.
Who founded Strategi?
Strategi was founded in 2026 by Tanissh and Adnan, two co-founders who build at the intersection of brand strategy, information architecture, and machine comprehension. They lead the methodology, the positioning work, and the instruments Strategi builds to measure AI visibility.
Why does Strategi build public tools like the leaderboard and ROI calculator?
Because the company that owns the measurement of AI visibility becomes more valuable than the companies selling the service. Public instruments — the Who Owns AI? leaderboard, the AI Answer Demo, the GEO ROI Calculator, the AI Visibility Index — make the category legible and make Strategi the name people think of when they ask how visible they are inside AI.
What does an engagement with Strategi cost?
Engagements are custom and phase-based, not off-the-shelf packages. Scope depends on your category, your current AI visibility, and how much of the six-phase methodology you need — most run as focused 3-to-6-month programs. We do not publish fixed pricing because no two AI Presence problems are the same. The AI Visibility Diagnostic is where we scope the work and the investment, so that is where to start.
How do you prove results without publishing case studies?
We report one number you can feel: prompt coverage — of the questions buyers ask AI in your category, how many return your business. We show the movement, for example from 2 of 50 prompts to 18 of 50, and benchmark it live against competitors inside your diagnostic. We keep client outcomes confidential because AI recommendation is a near-zero-sum position: publishing a client's playbook hands it to their rivals. Detailed results are shared, under NDA, during the diagnostic.
The first business AI learns to trust in your category wins.
Every engagement begins with an AI Visibility Diagnostic. No pitch — a clear read on where you stand inside AI today.